Search

Digital Campaigns That Create Impact

We realise campaigns with proven measurable impact.
Campaigns With Great Performance. Tailored to the Target Group.
B2B marketing is about purposeful strategy rather than aiming for the masses. We optimise campaigns based on market, competition, and the buyer’s journey, in order to effectively apply the budget and have maximum impact.
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Paid Search

Paid search campaigns require more than simply placing ads. We create impact through careful SEO analyses, ongoing performance analysis, and strategic adjustments. This includes specific landing pages for individual keywords in order to meet potential customers right where they search.

Paid Social

We utilise paid social for B2B companies, in order to generate attention and demand with content on platforms such as LinkedIn. With these campaigns we achieve wide reach, produce creative approaches with targeted messages, and thus set the requirements for quick scaling and measurable results.

Social Media

With organic B2B campaigns on social media we distribute messages and content, and also promote discussions and brand development. Social media platforms offer the ideal space to initiate an active dialogue with the target groups and self-present as an authentic, committed supplier of solutions.

E-Mail-Marketing

Email marketing is one of the most effective communication channels in B2B marketing, provides direct access to decision makers, and fosters long-term purchase decision processes. Emails act as personal communication, maintain relationships and build trust, are economical, and can easily be personalised and automated.

Our Platforms and Digital Tools.

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We use Google Ads for paid search ads. With a market share of 83%, this search engine provider is by far the most-used pay-per-click advertising platform and therefore also essential for B2B businesses. For paid social and social media campaigns, we use another market leader: LinkedIn. In the future, we plan further partnerships with sales intelligence providers, such as Apollo.io and Outreach, as well as with native advertising providers such as Taboola and Outbrain.

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We Focus on the Goals Within the Broadly Mixed Approach of a Campaign

Increasing Click-Through Rates, Traffic, and Sales Numbers
Our paid search and paid social campaigns address exactly those topics that the target group is interested in – through keyword optimisation and well-thought-out ad placement. Our customers achieve more qualified leads and higher conversion rates. We can even measure this promise. With modern marketing software, we can compare keywords, the amount of clicks, and sales numbers in detail, adjust processes, and calculate the return on investment.
Sharpening the Brand Profile
We showcase our customers’ offer across all campaign formats in a concise yet consistent manner – from ad design, to LinkedIn post, to newsletter. Our team creates outstanding designs and content-strong, high-quality texts, and possesses the necessary creativity to set companies apart from the competition.
Establishing Expertise
Nothing convinces B2B target groups easier than innovative strength and solution competence. Whoever demonstrates both of these qualities – be it within industry networks, on social media, or in emails – will be perceived as a pioneer. We support thought leadership through campaigns set up for the long term, which reinforces our customers’ know-how and dedication.
Raising Commitment
Interaction is what attracts and retains interest. We ensure that target groups react to companies, whether it is through dialogues on social media, recommendations of expert posts on LinkedIn, or by requesting best practices. This way, companies will not only be considered competent but also approachable. Seeking out direct communication with interested parties will eventually convert them into customers.

How the Customers Like This Mix. Our Impact Stories Say It All.

Carefully coordinated B2B campaigns without wastage. The effect of a sharp focus can be understood when looking at our impact stories: every single one of them tells about a very own path to success – as individual as our customers themselves.
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Wirelane

E-mobility startup Wirelane generates a whopping 1,600 leads in just 4 months with a finely orchestrated lead gen campaign across Google Ads, LinkedIn and other channels.

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andweekly Impact Story Ramboll
Ramboll

Ramboll drives growth with a targeted brand awareness campaign: A comprehensive, data-driven approach delivered impressive results that exceeded all expectations.

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Your Company Needs an Effective LinkedIn Strategy?

Our free LinkedIn guide compiles the best practical tips – including illustrative examples that inspire.
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