Originally coming from B2C marketing and with a degree in B.Sc. e-commerce from THWS Würzburg as well as under the guidance of the SEO corpus Mario Fischer, Sebastian has gone through several digital touchpoints in German corporations and, on the agency side, in performance marketing (PeakAce Berlin) to finally end up in B2B marketing.

Sebastian combines specialised knowledge in performance marketing in channels such as Google Ads, LinkedIn Ads and Meta Ads, as well as a holistic view of customer journeys. This enables him not only to set up targeted campaigns, but also to categorise from a macro perspective which measures will be most successful for our clients.

B2B marketing is not just LeadGen and CPL.

Sebastian worked at s.Oliver HQ for 2 years during his studies and implemented digital projects on the side. He was already involved in affiliate marketing in 2015. Since 2019 he has worked as SEA Manager and since 2021 as Performance Marketing Manager EMEA for an Israeli company with a branch in Germany. He has been travelling as a consultant since 2023 and has been supporting andweekly with all performance marketing projects and technical issues relating to tracking since April 2023.