Marketing and sales pursue the same goal but often operate in silos. The result: plenty of activity, but no predictable pipeline.

Raul Sfat develops go-to-market systems that turn disconnected marketing and sales efforts into a reliable pipeline. They systematically identify relevant target audiences, reach them, and convert them into measurable pipeline. He approaches go-to-market as a system — from signal-based outbound to paid campaigns and CRM integration.

Go-to-market as a system, not a collection of activities.

Raul spent seven years in Silicon Valley, including roles at Google. This experience shapes his approach: fast, data-driven, and consistently focused on impact.

As Managing Partner, he is responsible for go-to-market strategy, demand generation, and building scalable marketing and sales infrastructures with HubSpot, Clay, and paid social.