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Lead Scoring for B2B Marketing

Practical Guide & Excel Template

Lead scoring can be complicated โ€“ or straight forward. With our comprehensive guide and Excel template, you'll be up and running in no time. Benefit from valuable tips and best practices from numerous projects.


๐Ÿ‘‰  Download now for free!
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Ready to Go With Lead Scoring in Minutes.

Use our Excel template for lead scoring and customize it for your company in 3 steps. Our guide will take you through the process step by step.


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From the guide

โ€œLead generation is rarely the problem. What's missing is a solid assessment of lead quality. We'll show you how to identify where your customers are in the marketing funnel using a lead scoring matrix.โ€

โ€“ Get the lead scoring matrix for your business โ€“

Lead Scoring Matrix for Your Business

With the help of lead scoring, you can immediately spot which leads have the best chance of converting. No more wasting time and energy on leads with no real interest.

In this guide, you'll learn step-by-step how to create a lead scoring matrix and what criteria and attributes to use to score leads. We also provide you with a practical template!


๐Ÿ‘‰  Download now for free!
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Ready to Start With the Excel Template

Save valuable time by using our lead scoring matrix. Simply download the Microsoft Excel spreadsheet and adapt it to your company in three steps. The guide will show you how to do it.

This way, you'll know faster which leads have the most potential and create the prerequisite for a scalable marketing and sales process โ€“ from top of the funnel to bottom of the funnel!


๐Ÿ‘‰  I want to have that!
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It's Yours!

Just fill out the form and you will immediately receive the free lead scoring guide incl. Excel template on the next page. In addition, we will send you an email with the download link so that you can access it at any time.