The Job at a Glance
As a freelance B2B content writer at andweekly, you will transform our customers' ideas into compelling stories. You will think your way into our customers' digital marketing strategies and create first-class content that differentiates our customers from their competitors. You conceptualize, research and write digital content formats such as blog posts, white papers, website content, marketing emails and LinkedIn posts.
We consult and enable B2B companies to grow sustainably with digital marketing. andweekly combines strategy, content, campaigns and technology into scalable marketing solutions. We work 100% as a virtual team and offer you the greatest possible freedom and flexibility, assuming a healthy level of personal responsibility and self-discipline.
We are looking for a freelance B2B Content Writer with a real passion for engaging and sophisticated storytelling in digital B2B marketing.
Responsibilities
- You will write clear, concise and engaging stories for a wide range of customers with a clear focus on B2B industries
- You are stylistically and grammatically flawless and have experience in creating long-form content as well as developing concise web, email and social content
- You will adapt your writing style to the requirements of different customer groups and buyer personas and ensure consistency in terms of approach and technical depth in every project
- You will apply established SEO tactics in content creation and work focus keywords into the content, while always keeping the information needs of the target group in mind
- You will research industry-specific topics and work your way deep into the often complex and technical topics of our customers with the help of online sources, interviews and studies
- You will actively support all members of the Content team at andweekly in increasing the quality and creativity of our content tasks and participate in reviews, an open exchange of know-how, new insights, best practices and fresh ideas
Requirements
- Excellent writing skills and a soft spot for B2B topics
- High level of creativity and ability to use constructive feedback and data-driven insights to write better content
- Knowledge of common digital marketing tactics and SEO techniques
- Experience in researching using common online sources
- Portfolio of relevant examples of published digital content in the B2B space
- Feeling comfortable to work in a 100% virtual organization
- Knowledge of Google Workspace, Asana and Slack
- Native-level fluency in German (C2) and advanced proficiency in English (C1)
- Highly organized, detail-oriented and self-driven
Confidence can sometimes hold us back from applying for a job that we actually find super exciting. We believe that there is no such thing as a perfect candidate.
At andweekly, we are a team where everyone can grow. So, if you can identify with the tasks and requirements described above, we suggest: Apply as a Freelance B2B Content Writer with us! We will discuss everything else together.
